Skillshare Top Teacher & Marketing Educator
I teach a range of digital marketing courses on Skillshare, including topics like social media strategy, SEO, email marketing, and AI-driven marketing strategies.
My courses cover marketing strategy, social media, TikTok, SEO, email marketing, storytelling and the practical use of AI and ChatGPT. My aim is to make complicated marketing subjects clear, accessible and easy to apply.
Selected results
Figures correct as of August 2026.
4,830 students worldwide · 125,000+ minutes watched · 37 positive reviews · Skillshare Top Teacher · Staff Pick recognition
Course development and production
I manage the complete course-development process, from researching topics and defining learning outcomes to structuring lessons, writing scripts and designing presentations and supporting resources.
I also present and record the lessons, edit the video content and create course thumbnails, descriptions and promotional materials.
This combines my marketing experience with my ability to communicate complicated subjects clearly and turn them into structured, practical learning experiences.
Selected Skillshare Courses:
How to Create a Digital Marketing Strategy for Your Small Business
Grow Your Small Business With Social Media: How to Create a Winning Social Media Strategy
TikTok Marketing Strategy: Grow Your Small Business on TikTok
Craft a Winning Marketing Strategy for Your Small Business With ChatGPT
Smarter SEO Strategy for Small Businesses in 2025: Build Your 30-Day SEO Plan Using AI + Free Tools
Story-First Social Media: Boost Engagement With Authentic Storytelling(this one was selected as a Skillshare Staff Pick!)
ChatGPT Work Mode for Small Business Marketing: Research Your Audience and Plan Better Content
Impact and recognition:
To date, my courses have reached 4,830 students worldwide and generated more than 125,000 minutes watched, equivalent to over 2,080 hours of learning.
The courses have received 37 positive student reviews, with students frequently highlighting the practical, clear and accessible approach to teaching.
I was also invited to join the Skillshare Top Teacher programme, an invite-only programme recognising teachers for course quality and student engagement.
Course reviews
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Thank you Louise for an incredibly informative course. I finally took the plunge and made my business account on tik tok. I look forward to using the strategies you have taught in this course and seeing where that takes my brand and business. Will definitely be watching more of your courses. Thank you again.
Skillshare Member - TikTok strategy course
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This is one of the most helpful Skillshare tutorials I have taken. She provides a super helpful guide in a word doc that is full of tools. She is clear, concise, and thoughtful in these lessons.
Nicole Ingram - Grow your busness with social meda course
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This was very clear and helpful, I've learned a lot!! Thank you so much. I can't wait to action everything now!
Lauren M - Grow your business with social media course
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A great introduction to email marketing as well as best practices. I feel confident that I can go make a great campaign after this one short class! Thanks Louise!
Alexus B - How to Leverage Email Marketing for Your Small Business course
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Loved this course! and thinking that I took it for me thesis proposal and it has given me almost everything I needed!
Sara - How to Create a Digital Marketing Strategy for Your Small Business course
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Good beginner course. I appreciated the pdf template, I think it is a great way to get my marketing plan a starting point.
Heather Estrada - How to Create a Digital Marketing Strategy for Your Small Business course