Marketing your business can feel like a lot, especially when you’re already managing everything else. You might have a website, email list, social channels and plenty of ideas, but still feel unsure about what is working, what deserves your attention or what to do next. That’s where I can help.

I support UK small-business owners, solo founders and small teams to simplify their marketing, make sense of their options and focus on the priorities most likely to move the business forward.

Whether you need help with one specific problem, a deeper review, a clearer marketing direction or support implementing selected improvements, we’ll find an approach that fits your goals, resources and stage of business.

Strategic Marketing Support for Small Businesses.

Not sure where to start?
Have one specific marketing problem to solve? - Get clarity and practical next steps with a Marketing Power Hour

🔍 Doing some marketing but unsure what is working or where to focus? - Identify what needs attention with a Marketing MOT or In-depth Marketing Audit

🗺️ Starting from scratch, launching something new or ready for a clearer direction? - Turn your goals into a practical Marketing Strategy & Roadmap

🛠️ Know what needs doing but could use experienced help putting it into practice? - Move your priorities forward with Marketing Implementation

🤝 Want regular senior marketing advice, feedback and accountability? - Make more confident decisions with Strategic Marketing Advisor support

🎓 Want to build your own or your team’s marketing skills and confidence? - Develop practical skills through Marketing Training & Mentoring

📚 Just starting out, working with a limited budget or prefer to learn at your own pace? - Build your knowledge with my marketing courses and free resources

Trusted by small businesses and marketers

MCIM Member

Skillshare Top Teacher

CIM Tutor

4,600+ Students Taught

MSc in Digital Marketing Communications

15+ years’ experience in marketing

  • A woman with long brown hair smiling, wearing a black sleeveless top and a patterned skirt, sitting against a purple background. There are illustrated lightning bolts and a clock indicating one hour next to her.

    ⚡ Marketing Power Hour - £95

    Need help with one specific marketing problem? A focused 60-minute one-to-one session to help you make a decision, solve a defined challenge or identify your next steps.

    Ideal if you:

    • Feel stuck on one particular problem

    • Need an experienced second opinion

    • Have a question about strategy, SEO, content, email marketing or AI tools

    Included:

    • Pre-session questionnaire and light preparation

    • 60-minute online session

    • Personalised written action summary covering the main recommendation, key points discussed and prioritised next steps

    You’ll leave with: A clearer decision and a focused set of practical next steps.

  • A woman with long brown hair and purple sunglasses looking over them, wearing a black sleeveless top and beige pants, standing against a purple background with digital icons of a magnifying glass, a checklist, and a clipboard.

    🔍 Marketing Audits - from £495

    Not sure what is working, what needs attention or where to focus next? Choose the level of review that reflects the depth of insight you need.

    Focused Marketing MOT - £495
    A focused, accessible review of one agreed marketing area, with concise findings, key priorities and a 90-day action plan.

    Your Marketing MOT may focus on one of the following: Social media and content planning, email marketing, SEO and AI-search visibility, website and customer journey

    In-depth Marketing Audit - from £895
    Detailed analysis and research into areas such as SEO and AI-search visibility, website performance, customer journey, email marketing, content or wider marketing activity.

    You’ll receive a detailed audit report explaining the findings and recommendations, together with a prioritised improvement plan.

    You’ll leave with: A clearer understanding of your current position, what needs attention and what to prioritise next.

  • A woman with long brown hair, wearing a black sleeveless top and patterned skirt, sitting in a thinking pose against a purple background with navigation icons.

    🗺️ Marketing Strategy & Roadmap - from £895

    Need a clear marketing direction and practical plan? A personalised strategy designed around your business goals, audience, resources and opportunities.

    Your strategy can cover your wider marketing direction or focus on a defined area such as email marketing, SEO and AI-search visibility, content, social media or a new launch.

    Ideal if you are:

    • Starting or developing a business

    • Launching a new service or offer

    • Repositioning or changing direction

    • Unsure which audiences, messages and channels to prioritise

    Your Roadmap will set out detailed priorities for the first 90 days, followed by higher-level direction for the next 6–12 months.

    You’ll leave with: Clear strategic choices and a practical plan for attracting the right customers and moving your marketing forward.

  • A woman with long brown hair smiling, wearing a black sleeveless top and a patterned skirt, sitting against a purple background. There are illustrated lightning bolts and a clock indicating one hour next to her.

    🤝 Strategic Marketing Advisor - from £650/month

    Need regular senior marketing advice without employing a full-time marketing manager? Ongoing strategic consultancy tailored to your priorities and level of support.

    Ideal if you need:

    • Regular help setting marketing priorities

    • Feedback on plans, campaigns and ideas

    • Accountability and a trusted strategic perspective

    • Guidance when working with freelancers or suppliers

    Packages may include strategy calls, priority setting, agreed feedback and capped email support. Your monthly scope and fixed fee will be confirmed before the service begins.

    This is strategic consultancy rather than outsourced day-to-day marketing management.

    You’ll leave with: Clearer priorities, more confident decisions and regular senior support.

  • A woman with long brown hair and purple sunglasses looking over them, wearing a black sleeveless top and beige pants, standing against a purple background with digital icons of a magnifying glass, a checklist, and a clipboard.

    🎓 Marketing Training & Mentoring - priced by project

    Want to build your own or your team’s marketing capability? Practical training, workshops and mentoring tailored to your goals and level of experience.

    Topics may include:

    • Marketing strategy and planning

    • SEO and AI-search visibility

    • Content and email marketing

    • Social media strategy

    • AI tools and marketing workflows

    Available as one-to-one mentoring, team workshops, guest speaking and bespoke training programmes.

    You’ll leave with: Greater confidence, practical skills and a clearer understanding of how to apply what you have learned.

🛠️ Marketing Implementation

Need experienced help completing one clearly defined marketing priority?

I offer selected implementation support without the commitment or complexity of a full-service agency.

Projects are scoped and priced individually, with a fixed fee agreed before work begins.

Does your marketing feel harder than it should?

Do any of these challenges sound familiar?

  • You are doing plenty of marketing but are unsure what is producing results.

  • Your website, SEO, email and content do not feel connected by a clear plan.

  • You have received conflicting advice and do not know what to prioritise.

  • Your website is not generating the enquiries or sales you expected.

  • You have more marketing ideas than time, budget or internal capacity.

  • Recommendations have been made, but no one has turned them into manageable action.

  • Freelancers, suppliers or junior team members need clearer strategic direction.

You do not necessarily need to do more marketing. You may need an experienced, independent perspective to help you decide what matters, what can wait and what to do next.

Why work with me?

Louise Laurie, small-business marketing strategist

I’m Louise Laurie, an independent marketing strategist based in Cheshire, working remotely with owner-led small businesses and small teams across the UK.

When you work with me, you’ll receive experienced, independent marketing advice shaped around your business and goals, not a generic plan or a push towards whichever tactic happens to be popular.

Senior expertise without the agency model
Benefit from more than 15 years of marketing experience without employing a full-time senior marketer or committing to a full-service agency.

Clear priorities, not more noise
I’ll help you understand what matters, what can wait and where your time and budget are most likely to make a difference.

Practical advice you can act on
Recommendations are explained in plain English and turned into realistic actions that reflect your team, skills and resources.

Flexible support with clear boundaries
Every project has an agreed scope, deliverables, timescale and price. Where appropriate, I can also help implement selected priorities or support the people carrying out the work.

I work remotely with small businesses across the UK. I’m based in Cheshire but can work with your small business remotely across the UK. In-person consultancy, workshops and training may also be available depending on the location and project.

Find out more about what it’s like to work with me.

Testimonials

  • "Working with Louise was exactly what we needed to boost our confidence and take our social media presence up a level. In just one hour, she listened attentively, asked all the right questions, and genuinely took the time to understand our business and goals. She quickly followed up with a clear how-to guide for Instagram Reels and gave us brilliant content ideas tailored to our work. Everything was thoughtful, relevant, and delivered within two weeks. We came away from the initial meeting feeling motivated, more confident and supported, we’d recommend her to anyone looking to grow their social media in a way that actually feels manageable and aligned."

    Hannah - Owner, SafeGuarding Sorted

  • “Working with Louise has been a real pleasure. She's clear, supportive and always responsive, which makes projects run smoothly from start to finish. I’ve really valued her attention to detail and the quality of her course content development.”

    Olly - Commercial Review Manager, Oxford College of Marketing

  • "I've been working with Louise over the last few weeks to really capture the services I offer. Louise has been really supportive, providing lots of creative ideas, giving me the confidence to post more and share what I'm doing (this is a challenge for me but I'm committed to doing better). I'm really pleased with the end results and look forward to handing out the leaflets and business cards.  Louise is also embarking on her own journey to self employment and it was great to support someone else on a similar journey to me. For any marketing needs I highly recommend working with Louise."

    Sports Massage Therapy by Clare Allman

Frequently Asked Questions

Have another question? View all Marketing Consultancy FAQs.

A woman with long reddish-brown hair, wearing glasses and a black sleeveless top, looks puzzled with three floating question marks beside her against a purple background.

Not sure what you need?

That’s completely normal. If you have any further questions just drop me a DM on Instagram or send me an email.

Alternatively, complete the enquiry form and tell me a little about your business, goals and challenges. I’ll take a look and come back to you with my thoughts on what would be most helpful. 🙂