Launch Marketing Materials for a Local Sports Therapist
A local sports therapist approached me for support as she prepared to promote her new business.
She needed professional business cards and flyers that clearly communicated her services, along with practical ideas for beginning to promote the business through social media.
The brief
The aim was to create approachable, professional marketing materials that the client could use to introduce her business, build local awareness and encourage potential customers to get in touch.
The materials needed to present the essential information clearly while creating a consistent and credible first impression for the new business.
What I did
I worked with the client to identify the key information and messages that prospective customers would need.
I then organised that information into a clear hierarchy, refined the marketing copy and created coordinated flyer and business-card designs. I also provided tailored social media content ideas to help the client begin promoting her services online.
What I delivered
Promotional flyer design
Business-card design
Marketing copy and messaging
Clear information hierarchy and calls to action
Coordinated visual presentation across the materials
Social media content ideas for the business launch
Print-ready artwork
Skills demonstrated
Marketing communications · Copywriting · Canva design · Print marketing · Content planning · Client communication · Small-business marketing
Client feedback
I've been working with Louise over the last few weeks to really capture the services I offer. Louise has been really supportive, providing lots of creative ideas, giving me the confidence to post more and share what I'm doing (this is a challenge for me but I'm committed to doing better). I'm really pleased with the end results and look forward to handing out the leaflets and business cards.
Louise is also embarking on her own journey to self employment and it was great to support someone else on a similar journey to me. For any marketing needs I highly recommend working with Louise.
